top of page
  • Writer's pictureChristopher Thomas Callow

30 Days of Motion #Day3 Looping 3D Animation

Updated: Mar 26, 2019

Recently I've seen many using looping animations as appealing Instagram posts. The platform supports this style of posting very seamlessly, as if the video clip never ends.

I want to embed the skills learned in this day throughout the challenge. Advertising & marketing capitalise on these short looping clips to help promote their brand.


So many great ways to go about this:

Lets look at some real-life reference:

Concept Development:

Draft Versions:



Full Res:

Surprisingly, from concept to final, I didn't have any problems figuring out how to achieve the look in Cinema. I mainly used techniques from when I used the software for the Netflix promo.

If I were to improve, I'd change the way the spheres appear onto the conveyor belt, currently there's no meaning to why they fall out of the sky in a linear fashion. Perhaps I'll come back to this concept and try to match the machinery movements from my inspiration section better.

18 views0 comments

Recent Posts

See All


Commenting has been turned off.
bottom of page